Unlocking Product-Market Fit with RevOps
5 ways that RevOps bridges the gap between Sales & Product teams to enable business growth
In the world of SaaS, keeping your Sales and Product teams aligned is crucial for success.
Vikram Goyal explains it well - Sales teams rely on the product to make sales, and Product teams rely on feedback from Sales to make the product. It’s that simple.
SaaS businesses cannot grow without alignment between these teams. When I was an Account Manager for a B2B SaaS company, I witnessed this firsthand.
Every salesperson has their own way of selling. Mine was through data!
And my customers loved this about me.
I would regularly share analytical insights to show customers how they could save more time and money. I would prepare data-packed QBR presentations for key accounts. And by impressing customers with how they could better use our software, I hit my sales targets!
But there was a problem…
As a salesperson, I often struggled to access some of the product data I knew could help me sell more. On top of this, I was overwhelmed by product feedback from customers and didn’t always know what to do with it!